Building Corporate Connections Through Flowers
Over six years, we've learned that effective business gifting isn't about flawless arrangements—it's about mastering the subtle art of professional relationships and the timing that matters most.
Our Answer to the Corporate Gifting Challenge
Back in 2015, we kept hearing the same frustration from business clients: "Beautiful flowers, but they arrived after the meeting ended." That's when we realized we weren't just arranging blooms—we were shaping moments that could elevate or derail professional relationships.
The Timing Revolution We Stumbled Into
Our breakthrough emerged from a worried client in 2024. Their key investor meeting was moved up by a few hours, and they needed deliveries to align. Instead of saying "impossible," our team created what we now call "flex-timing"—arrangements designed to look flawless whether they arrive at 9 AM or 2 PM.
"Now we craft arrangements with multiple 'peak moments' throughout the day, so your flowers never seem to be waiting."
Our Problem-Solving Process
We built this approach after seeing too many well-meaning gestures lead to awkward moments instead of meaningful connections.
The Context Uncovering Phase
We learned the lesson the hard way when a client's celebratory arrangement arrived amid a tough restructuring announcement. Now we ask the questions florists often skip: What’s happening in your business at the moment? What’s the mood you’re dealing with?
Recent example: A client aimed to celebrate a partnership, but noted their partner company was facing a family tragedy. We moved from festive celebration to considerate support—same partnership acknowledgment, entirely different emotional tone.
The Practical Reality Check
Elegant arrangements that are hard to sustain become awkward within days. We learned to tailor for real office settings—air conditioning, variable lighting, busy receptionists who might forget to water.
Our "office-hardy" picks feature flowers that dry gracefully rather than wilt quickly, and setups that look deliberate even if not perfectly maintained after a busy week.
The Follow-Through Innovation
We found the real impact occurs after delivery. A client noted that guests asked about their flowers weeks later, still looking fresh. That's when we realized we weren't just giving gifts—we were sparking ongoing conversations.
Now we add discreet care notes that help the recipient keep arrangements looking professional longer, along with seasonal refresh options for clients who want to preserve that polished impression year-round.
The People Shaping the Practice
We're not your typical florists, and perhaps that's why our approach resonates. Our backgrounds in business consulting and hospitality leadership taught us to view gifting as a strategy for relationships, not merely decor.
Alexia Rao
Lead Design Curator
Former hospitality director who kept noticing how flowers influenced guest experiences in luxury hotels. Alexia brings that same focus on environmental psychology to corporate spaces, recognizing how floral choices steer business conversations and first impressions.
Mason Liu
Client Relations Director
Began in management consulting before realizing that thriving partnerships hinge on thoughtful gestures that many firms miss. Mason specializes in timing, cultural awareness, and the nuanced craft of building business relationships through meaningful gifts.
